Messaging Insights


Dating apps and online dating are popular ways to meet people in a digitally driven world. In this blog, we discuss how dating platforms can increase their user engagement with conversational media and rich content made for the DMs.

April 6, 2021


Holler recently released our latest data report, The Media in Our Messages. The report revealed the opportunity for brands to become part of digital chat and uncovered insights into how people perceive branded content. This blog explores how Conversational Media helps people interact digitally and how brands can get involved.

March 11, 2021


Back to school season is filled with transactions for school supplies, wardrobes, dorm furniture and much more. In this blog, learn how brands can reach people effectively in Venmo during back to school season this year with a Holler campaign.

February 18, 2021


Summer is a much-anticipated time of year when people are celebrating and reimbursing each other for party supplies, trips, and more. In this blog, learn how brands can reach people effectively in Venmo during key summertime holiday tentpoles with a Holler campaign.

January 28, 2021

Holler Nerds

The Emoji Story is a new documentary that explores the wonderful and intricate world of emoji, explaining the importance of visual communication tools in cultural representation and as part of today's Zeitgeist. In this blog, we’re discussing our thoughts on The Emoji Story and the importance of visual communication tools as a whole in shaping conversations and promoting representation.

January 20, 2021


It’s been about a year since Holler has been integrated into Venmo, providing original, animated Stickers for use on the peer-to-peer payment platform.

December 28, 2020


We just released the Venmo Top Stickers of 2020 Report, which dives deep into the most popular topics and Holler Stickers on the payment platform this year. In this blog, we break down what these insights and trends mean for brands so you can better understand how to reach people in Venmo with Holler Stickers.

December 18, 2020


As we wrap up 2020, we wanted to take a moment to look back at the best brand campaigns that ran on the Holler platform this year. Our Creative Director Phil Neves and Head of Studio Pat Giles chose the Top 5 Holler Brand Campaigns of 2020, based on creativity, innovation, and best use of the messaging space. It was a fierce competition, but we’re excited to announce the final winners!

December 16, 2020


Introducing Holler Kit 5, The Ultimate Content Engine For Conversations. With Kit 5, we're adding GIFs to our extensive library of content. Our Suggestions tool, powered by AI, suggests relevant Stickers and GIFs right when they're needed in chat. In this blog, learn more about Kit 5 and its benefits to users, developers, and brands.

December 10, 2020


Brands can reach people in messaging around St. Patrick's Day in a meaningful and useful way. Conversational Media allows brands to be there at just the right moment in chat when people are discussing relevant topics related to St. Patrick's Day and their brand. In this blog, learn how to plan an effective messaging strategy for St. Patrick's Day.

December 4, 2020

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